As an added bonus, Oprah sits on the board of the corporation, and invested heavily in the company. CocaCola with Coffee Mocha hits shelves next month, joining the already available Dark Blend, Vanilla, Caramel and Vanilla Zero Sugar in the ready-to-drink (RTD) coffee aisle. Another celebrity on the list is the queen . Julia Roberts was already reportedly earning $20 million as a spokesperson with Lancome in 2010. According to Billboard, soda giant 7UP poured $30 million into a 2014 campaign to associate DJ Tiesto with the companys trademark beverage. Worlds fastest man Usain Bolt signed his first deal with Puma as a teenager. Radar Online reported at the time that because she assumed shed be teased for the subject matter, she wanted to get as much out of the deal as possible. Get advice on achieving your financial goals and stay up to date on the day's top financial stories. According to AdAge, the worldwide ad blitz earned the pop star $6 million, adding more to his current multimillion-dollar fortune. In 2012, Twilight star Robert Pattinson inked a $12 million deal to serve as spokesperson for a mens fragrance line from Dior, according to an E! She's hyped Windows 95, Diet Coke, Smartwater, and more recently, Aveeno. Chevrolet ft. Ian Somerhalder, Alec Baldwin, Nikki Reed, Norman Reedus, and Olivia Wilde. . The company is able to make such a huge amount as it is spread across the world. The Coca-Cola Company today reported fourth quarter and full-year 2021 results, including another quarter of sequential improvement in volume trends compared to 2019." In 2021, our system . The collaboration continued throughout James career including when he was with Miami (teaming up withSpritefor a customizedSprite6 Mixflavor) as well as with a foray ofadditionalmarketing campaigns. Michelle Wie is the youngest player ever, who at the age of 10 qualified for the USGA Amateur Championship. Although Jessica Simpson didnt earn quite as much money as Diddy and Alicia Keys did from their deals with Proactiv, the singer did pull in a pretty penny from her relationship with the acne medicine company. According to the publication, this move upset Kanye West, who has his own deal with Adidas. During his highly anticipated 2017 fight against UFC star Conor McGregor, Floyd Mayweather earned $25 million just by selling ad space on the clothing and accessories he wore during and before the fight. And consumers who are fans see those celebs holding beverages that drive them to give them a try - all on celebrity endorsement alone. One of Drakes first worldwide brand deals was with Sprite, but it went further than just a few commercials and print ads. TV: On Thanksgiving Day 1950 American . since his days playing Greek rocker (and best uncle ever) Jesse Katsopolis, so her longtime pairing with Weight Watchers, made her hundreds of millions of dollars in profit, featuring Ray Charles singingthe praises, with his portable, plug-in George Foreman Grill, whose partnership with the brand beganin 2013, where hes served as a pitchman since 1998, based on his commercials, which started in 2010, found his lyrics printed on Sprite cans in 2015, a fictional twin brother named Cliff Paul, Paul is best friends with his State Farm agent, She even wants her dad to sign up for one, Sprint PCS had a mysterious man in a trench coat, served as a global spokesperson from 2002, in a Super Bowl ad for their Shape-Ups line, the commercials were determined to be making false claims, Jell-O hired 37-year-old actor and comedian Bill Cosby, Cosbys first meal in prison will feature the brands pudding, mainly because of her successful endorsement career, In 2012, Irving starred in his first commercial, earned him a parody sketch on Saturday Night Live, https://creativecommons.org/licenses/by-nc/4.0/?ref=chooser-v1. There's a funny sub-genre of celebrity endorsements where the celebrity endorser provides a little self-deprecating humor. website are shown as examples of industry practice and are not endorsements by And celebrities are paid insanely by the most prominent brands. Hollywood Branded's Influencer Marketing School advances your influencer marketing game. More importantly, Jordans affiliation with Nike launched his own spin-off brand, Jordan Brand, which until recentlywas the #2 best-selling sneaker company in America. Shatner is now 87, and is still associated with the brand as it celebrates its 20th anniversary. By the time Pepsi came along, its rival was already selling more than a million gallons of its product per year. With a slew of younger celebs with a huge social media impact, their investment was a big deal to CORE. According to a report from CBS News, actress Penelope Cruz earns $2 million per year for her position as a spokesperson for LOreal. Interested in learning the ins and outs of making Influencer and Celebrity Marketing work? Some of these do not make any from the movies or shows but only through brand endorsements. After their investment, billionaire investor Ron Burckle invested in the company as well. Powerade vs. Gatorade. and more. Hisinitialendorsement dealin 2003 was worth a whopping $12-15 million. Even their different product lines (Crystal Pepsi, Pepsi Max, Diet Pepsi, Pepsi-Cola vs. Coke Zero, Diet Coke, Cherry Coke) and subsidiaries (Powerade vs. Gatorade) wage war amongst one another. As an entrepreneur, Foreman made even more of a name for himselfwith his portable, plug-in George Foreman Grill. 50 Easy Things You Should Do To Save Money, The Downsides of Retirement That Nobody Talks About, 21 Hacks To Reduce Your Healthcare Costs This Year, This article originally appeared on GOBankingRates.com: Celebrity Endorsement Deals With Insane Payouts, Lessons To Live By From These 13 Rags-to-Riches Athletes, Celebrity Endorsement Deals With Insane Payouts. Beyonce signed a multi-year contract with Pepsi worth $50 million. In 2016, the Daily Mail reported that then-18-year-old and very rich Kylie Jenner signed a $1 million deal to serve as a brand ambassador for Puma. The brand spent about $10 million on ads during the 2020 Super Bowl. Most famous brand ambassadors highly paid for endorsement deals are: List of Brands Endorsed by Cristiano Ronaldo. share our stories with your audience. LeBron James has a long list of brand endorsements, and one of his most successful partnerships was with Coca-Cola. According to reports, the brand continues to grow rapidly and has been seen in more and more health food stores and rest stops. 5 fragrance. Coca-Cola's holiday campaign this year focuses once again on the arrival of Santa. The highest-paid celebrities make millions just through brand endorsements. The 2X Olympicmedalist has made a name for herself at the age of 20, having secured lucrativeendorsement dealswithNikeand Toyota. In May of 2020, haircare brand L'Oreal teamed with soap opera actor and . Coca-Colacontinues to put their money where their mouth is as they have ferventlybacked the USWNTand thrown their support behind the women in the red, white, and blue. In the mid-1970s, gelatin companyJell-O hired 37-year-old actor and comedian Bill Cosby to be its pitchman. Foreman Grills was formerly known as the Salton Electric Grills, but not very famous. 01/19/2022. Needless to say, corporations were ready to pounce when she turned pro two years later. Copyright 2021 Privacy Policy Subscription Terms Terms of Use Sitemap Site by Artillery, Copyright 2021OpendorsePrivacy PolicySubscription TermsTerms of UseSitemapSite by Artillery. Related:Which Athletes Earn the Most Per Hour? On the World Cup stage, Morgan spread awareness with the rest of the USWNT through the#BelieveWithUScampaign. In 1900, Coca-Cola signed its first celebrity endorsement - the light opera & dance hall singer, Hilda Clark. 2. That year, Mountain Dew and the Army National Guard split a $25 million endorsement contract for Dale Earnhardt Jr., which brought NASCAR into the modern era of advertising. This was around $94.5 million. And that's what keeps these celebrities in millions. Total Following: 3.9 million. That ownership percentage converted to major cash (estimates put it close to $100 million) whenCoca-Cola purchased the company for $4.1 billion. The Los Angeles Laker has had an illustrious history with thesoft drinkbrand. a reported $1.5 million dollars in the company in 2010, 6 Steps To Safeguard Celebrity Endorsement Partnerships, 8 Steps to Leverage Celebrity Talent To A Brand's Advantage, Agency Interview: Los Angeles Business Journal Celebrity Swag Bags, Cause Related Marketing Campaigns Getting The Celebrity Treatment, Privacy The contract, which features radio spots and TV ads, earned the superstar $26 million. However, his likeness continued to appear in ads for the brand, as he had created a tied-in awareness of his image to the brand's - which was beneficial to both. The most expensive celebrities for promotions are: Taylor Swift. StartupTalky is top startup media platform for latest startup news, ideas, industry research and reports, inspiring startup stories. In 2012, he starred in a Super Bowl commercial for the brand as well,but it only aired in North Platte, Nebraska. coca cola celebrity endorsements 2021 Continuing the celebrity musical connection that has become so important to Coca-Cola's communication, the Metropolitan Opera diva Lillian Nordica . In 2017, Forbes again named Modern Family star Sofia Vergara the highest-paid actress on television mostly thanks to her lucrative array of endorsement deals. She has also taken thesponsorship a step further by hosting theCoca-ColaSoccer Campfollowing the USWNTsOlympicGold victory in 2012. In 2006, clothing company St. John was in the middle of an identity crisis, according to the New York Times. We all have to hydrate. Not only did the endorsement contract pad her purse, but it also represented one of the first times that an actress banked such a payday outside of the typical beauty/fashion Hollywood comfort zone, according to Adweek. In 2016, Page Six reported that Selena Gomez returned from a brief hiatus to sign a $10 million deal with designer brand Coach. Pepsi. . Hodgman and Long have had successful acting and writing careers on their own, but the Mac commercials were so iconic (there were 66 of them in total), that the duo may be best-known for their roles in these thirty-second spots than anything else. According to a 2015 report by Page Six, the actress who played Rachel Green signed a deal with the worlds largest international carrier that was worth $5 million. Actors John Hodgman and Justin Longstarred in the famous Apple commercials that positioned the Mac as young and hip versus the stodgy PC. Eason Chan and Jay Chou are the only two celebrities that remained high on the ranking from 2012 until 2019. Since his investment, the brand has grown exponentially and has attracted star athlete celebrity endorsers like Andrew Luck, James Harden, Mike Trout, Richard Sherman, and manymore in almost every sport. Late Bloomers:Samuel L. Jackson and 34 Other Celebrities Who Got Rich and Famous Later in Life. And not just like, normal-celebrity-who-has-several-million-dollars-in-the-bank-rich. He mentioned the brand back in 2006 on his song Show Me What You Gotas an affront to offensivecomments from a Cristal executive. In the fight for soft . After the City of . Public Relations, republish under a Creative Commons License, and we encourage you to In 2005, she renewed the deal. report at the time. . Kylie Jenner: Puma, $1 Million. . But instead of placing jolly old Saint Nick in his red costume center stage, the . But did you know she's been an investor in the brand since 2007? And for dazzling celebs, just plain old tap water won't do the trick. Jan. 18: Los Angeles Lakers star LeBron James leaves Coca-Cola after 17 years to .
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